Proposal
Access the workshop proposal in PDF form below or the HTML summary below.
Motivation & Goals
In a time of growth-hacking and maximising revenue, often at the cost of users, we acknowledge the need for legal frameworks that protect users. We also see a need to work closer together with industry professionals to move forward and align commercial incentives with users’ needs, following core human-centred values.
Despite the ongoing deployment of deceptive patterns, multiple studies show negative implications for services that rely on them—rising frustration among users, decreased satisfaction, and decreased brand trust. It is now time to connect with industry partners and follow human-centred incentives to enable happy users and successful services.
Workshop Objectives
- Identifying gaps and alignment between user expectations and commercial incentives: Building on existing knowledge to outline implications for design that address both the users’ and the service providers’ needs.
- Assess Contemporary Design Practices: Evaluating which practices always lead to harmful interactions, which are context-dependent, and which are generally unproblematic.
- Rerouting user journeys to enable informed decision-making: Developing responsible and fair design alternatives that benefit both user and service provider incentives through collaborative exercises.
Format
Two 90-minute sessions with 30-40 participants combining position paper presentations, transdisciplinary group discussions, and hands-on co-design activities. The workshop will foster collaboration between scholars and industry professionals working on feasible solutions addressing deceptive patterns in the digital age.
Expected Outcomes
- Published proceedings via CEUR-WS
- Expanded community network through existing Slack workspace
- Dissemination article in ACM Interactions magazine
- Actionable design frameworks aligning user needs with commercial incentives